WLS Chicago: Family Album / StandBy / Booklets

  A collection of this publication from 50,000 watt clear channel WLS

WLS Family Album was an annual booklet published by WLS in Chicago.

In the 1920s,
Sears, Roebuck and Company was a major mail order company. To target farmers, Sears bought time on radio stations, and then decided to form their own station. Just before the permanent station was ready,

Sears began broadcasts on March 21, 1924 as WBBX with noon programs. Sears broadcast test transmissions from its own permanent studios on April 9, 10 and 11, 1924, using the callsign WES (for "World's Economy Store"). On April 12, 1924, the station commenced officially, using the callsign WLS (for "World's Largest Store"); and on April 19, aired its first
National Barn Dance..

Sears originally operated its station at its Chicago headquarters on Chicago's West Side
where the company's mail order business was located. Sears then moved the WLS studios into the Sherman House hotel in downtown Chicago.

Sears opened the station in 1924 as a service to farmers and subsequently sold it to the
Prairie Farmer magazine in 1928. The station moved to the Prairie Farmer Building on West Washington in Chicago, where it remained for 32 years.

For a history of WLS click here
For a high-resolution PDF of the 50 kw transmitter site in 1938, click on this link
WLS Transmitter
All Editions Are Available - Click to View
1930 1931 1932 1933 1934
1935 1936 1937 1938 1939
1940 1941 1942 1943 1944
1945 1946 1947 1948 1949
1950 1951 1952 1953 1954
1955 1956 1957    
Other WLS Publications - Click on Cover
Behind the Scenes
at WLS.

Prairie Farmer Magazine
40th Anniversary Album

WLS Personality Album & World's Fair Souvenir
WLS Personality Album

the 60's
WLS at
the Fair

From the 1933 World's Fair in Chicago
WLS Stand By
Listener Magazine

Over 150 issues

1935 to

WLS Prairie Farmer Almanak

My Own WLS Listener Verification Card from 1960
Click to see both sides in larger version
I spent a day in the WLS lobby to get it signed!
Signed by Jim Dunbar, Mort Crowley and Dick Biondi